In many WeChat mini-programs/mini-games, advertising revenue is the only source of income, resulting in mini-program traffic becoming the foundation of survival. I have talked to many practitioners, and it is difficult to make profits or even maintain the status quo just by relying on the currently opened scenarios. The super traffic portal that is about to be opened will surely ignite the passion of major small and medium-sized enterprises. Stimulated by the traffic of 10 billion, more entrepreneurs choose Mini Programs as carriers to provide services/content, promote and attract more enterprises and developers to enter the game, and at the same time use more open capabilities to help enterprises/developers to link users, Accelerate the operation of the entire commercialization and gradually mature.
Ordinary user habits and cognition are in place The daily active users of WeChat mini-programs have exceeded 400 million. The experience Fax List of this epidemic has accelerated many ordinary users' awareness of WeChat mini-programs. The "Suikang Code" has been displayed more than 1 billion times. 2. What changes will be made after the ability is opened? 1. Lower the threshold for sharers In fact, before opening the new capabilities, you can still open the Mini Program from the Moments scene, but you need to share the Mini Program code.
From the perspective of sharing threshold, the sharer needs to prepare the Mini Program code, and then send a Moments, and its WeChat Friends can only see the sharing code, and it is not easy to know what medicine is in their gourd if they do not recognize it. Now that it is about to be opened, as long as you access this interface, it will become the standard configuration of any applet, and it will be a very lightweight service for enterprises/developers.