Facebook is the platform where many international brands have launched their digital marketing strategy. In it, they must take into account demographic aspects and understand how, for example, to show different content for various countries with different languages Jewelry Retouching Service or time zones. We call this global pages.
Acting well on Facebook is very important for brands , since, according to studies, about 50% of people who buy online are influenced by the social network , which has more than 1.7 billion users.
For all that number of users, without a doubt, it is necessary to create specialized and segmented content , so that the experience within the social network is better and better.
If global pages did not exist, then the marketing teams in each country would have to adapt not only various profiles for each country, but also their content, language and publication times.
To understand more about this concept and see how it works within Facebook , join me for the next few minutes.